HANNAH
SCIBETTA







Summer 2023

Converse Western Europe

Rule Summer



When festival season is finally here, she needs looks that will stand out in the crowd. Warm weather embodies a vibrant mindset that extends beyond the realm of music, parties, and sheer enjoyment, and this campaign serves to inpsire her with elevated, bold, fashion-forward, and classic styles to wear to any Summer celebration.

The Converse Western Europe Summer 2024 “Rule Summer” campaign, celebrates self-expression, empowerment and inclusivity, by encouraging individuals to embrace their unique style, through vibrant and playful imagery that evokes the carefree spirit of summer and festival season. 




Homepage




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Imagery

Digital Design: Hannah Scibetta
Creative Direction: Danicha Leliveld
Experience Strategy: Kevina Le
Copywriting: Tava Chunn
Project Management: Belinda Costa





RESUME